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Understanding Your AirTouch SMS Delivery Reports

When you send your SMS through AirTouch Bulk SMS Gateway and Short Code Service, you will be able to monitor how the messages are being delivered to your target audience. Delivery rates are highly influenced by the recipient’s mobile phone carrier among other things.
As soon as a message is delivered, the mobile carrier sends back delivery information through the AirTouch servers to your dashboard. That way, you are able to view the analytics data with details on the number of messages delivered, undeliverable, or rejected.

SMS Delivery
Reports

SMS Bulk messaging is a convenient form of communication. Individuals and businesses widely prefer Android messages, App messages, Short Message web Gateways and other short messaging channels for faster communication.
In some cases, prospects and target customers prefer to communicate through SMS. With an open rate above 98% and a response rate of over 42%, text messaging remains among the most effective business communication channels.
AirTouch provides you with a personalized SMS dashboard where you can view real-time SMS delivery reports for your SMS Marketing Campaigns.

SMS Delivery Reports

SMS Bulk messaging is a convenient form of communication. Individuals and businesses widely prefer Android messages, App messages, Short Message web Gateways and other short messaging channels for faster communication.
In some cases, prospects and target customers prefer to communicate through SMS. With an open rate above 98% and a response rate of over 42%, text messaging remains among the most effective business communication channels.
AirTouch provides you with a personalized SMS dashboard where you can view real-time SMS delivery reports for your SMS Marketing Campaigns.

AirTouch SMS Delivery Statuses

The AirTouch SMS delivery reports dashboard displays various statuses for each SMS Campaign you sent. Find out what each SMS Delivery Report means;

Delivered:-

A delivered status confirms that your recipient has successfully received your SMS to their mobile phone.

Expired:-

Expired status means that the recipient's mobile phone is off or out of signal for so long that its validity has expired.

Deleted:-

This shows that your message was deleted before it could be sent.

Rejected:-

This is when the Sender ID has not been registered with the Mobile Network Provider, preventing the message from being terminated to the phone.

Absent Subscriber:-

This status means that the subscriber's handset is outside network coverage. Therefore the message cannot be delivered due to a lack of paging response.

UserInBlacklist:-

This is when you have banned a user from receiving your text messages.

Undeliverable:-

This status shows up when you sent a message to an incorrect number.

SenderNameBlackListed:-

This is when you send text messages to someone who has blacklisted or blocked your Sender ID or short code.

Delivery Impossible:-

This happens when you send to a number that does not belong to that specific network.

AbsentSubscriber:-

This status means that the recipient’s number is no longer in use.
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Why SMS Delivery Fails

Sometimes your text messages can fail to reach the recipient. This happens due to the following reasons:

  • The recipient's phone number is invalid
  • The recipient's phone is out of network coverage for long
  • The recipient’s phone memory is full so they cannot receive your text message
  • Your recipient might have blocked you hence you cannot send messages to their phone

How to Boost SMS Delivery Rates

For your SMS web campaign to be successful, you must be able to reach a many people as possible. Analyze the status of your messages regularly to view the delivery rates of your SMS messages.
While AirTouch servers promise a delivery rate of 99.9%, there are things you should do to improve your SMS message delivery rates.

  •  Get the consent of your recipient to send them SMS messages and reduce block rates
  •  Use your Bulk SMS Sender ID informing your recipients about your Short Code
  •  Get a Short Code that is memorable to your users. This could be similar or close to your Company Phone Number, Radio Station’s Frequency Number, Business Till or PayBill Number.

SMS Delivery Reports FAQs

What Other Factors May Have Caused Delivery Delays? icon icon

Lack of network coverage, challenges with recipient’s mobile phone, server overload and other network-related issues can lead to SMS delivery delays.

What Happens to a Text Message When the Phone is Off? icon icon

When you sent message to a handset that is switched off, the message remains in our servers until the recipient switches on their phone. The delivery status will remain blank. When they switch on their phone, delivery status will change to 'Delivered'.

What is SMS Delivery Rate? icon icon

SMS delivery rate is the percentage of text messages that successfully reach your target recipient’s handset. AirTouch Bulk SMS delivery rates are 99.9%.

How Reliable is SMS? icon icon

SMS communication for business is very reliable because it does not rely on software downloads like WhatsApp messenger and Telegram App. Recipients of AirTouch Bulk SMS and Two-Way SMS do not need a special phone to receive your SMS message; it works on any phone anywhere in Kenya.